Luxury brand Hermes considers metaverse as means to communicate
By Mimosa Spencer PARIS (Reuters) – Hermes is considering using the metaverse for communications although the maker of Birkin bags and other luxury goods remains focused on craftsmanship, Executive Chairman Axel Dumas told shareholders on Wednesday.
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By Mimosa Spencer
PARIS (Reuters) – Hermes is considering using the metaverse for communications although the maker of Birkin bags and other luxury goods remains focused on craftsmanship, Executive Chairman Axel Dumas told shareholders on Wednesday.
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“We are curious and interested” about the metaverse, he said, adding it could be a good communications tool.
At Wednesday’s annual shareholder meeting, executives signalled plans to maintain a long-term view for production and other strategies, after family shareholders voted to block 54% of Hermes capital, held by the holding company H51, until at least 2041.
(Reporting by Mimosa Spencer; Editing by Edmund Blair)